Activities, A Nuclear Energy Culture Promises a Better Tomorrow
Media PR
We tell stories about nuclear energy through newspapers and broadcasting channels. People in any local area and from different walks of life can obtain information on nuclear energy through TV, radio, newspapers, and magazines. KNEF creates special reports on nuclear energy and TV programs on environmental protection in collaboration with reliable media channels. Recently, KNEF expended its promotional activities to creating and supporting TV dramas in order to get closer to the life of the general public. We will continue to deliver a more interesting and useful Nuclear Energy Culture
Publications
We publish a wide range of books and advertising materials that anybody can easily obtain information, such as nuclear energy cartoons and juvenile stories, professional books on nuclear energy, and a refined cultural magazine. Particularly publications for children attract are frequently used in classroom settings. Publications such as handbooks and calendars also play the role of messengers that deliver the Nuclear Energy Culture to the life of the public.
Web PR
The internet website of KNEF (www.knef.or.kr) is the most frequently visited one by Netizens among all Korean website related to nuclear energy. Keeping in step with current changes, the KNEF website periodically updates its comprehensive contents including , a Knowledge, information & Culture Webzine, nuclear energy cartoons and discussion boards. Moreover, two-way communication, such as a nuclear energy quiz contest and a flash contest on the website, is raising the interest of a large number of Netizens. We will continue to step forward before the needs of Netizens have to be raised.
Advertisements
Advertisements are the most active and familiar way of promotion. KNEF actively advertises through various media channels such as TV, radio, magazines and newspapers to promote the understanding of nuclear energy and its peaceful uses. Moreover, KNEF carries out a wide range of nuclear energy campaigns in collaboration with the mass media channels. We will continuously make every effort to increase the positive recognition of nuclear energy among the public in a user-friendly manner.
Exhibitions
Promotional activities through exhibitions make it possible for people to get hands-on and proper information without visiting nuclear related facilities. KNEF operates permanent exhibition facilities, such as the Nuclear Energy Center at the Seoul National Science Museum and the Electric Energy Pavilion of the Expo Science Park in Deajeon, and performs advertising activities though seasonal/special exhibitions. The permanent exhibition facilities have high quality nuclear-related models and experimental devices, thereby useful learning venues. Moreover, KNEF visits educational institutions and performs exhibitions then with its mobile exhibits.
Cultural Development
KNEF is developing an affluent Nuclear Energy Culture by hosting high-quality cultural activities. In addition, each year middle and high school students are invited to participate in literary writing contests and sketch contests on 'a bright future with nuclear energy' We will continue our efforts to improver the culture and quality of people's life through nuclear energy that is used in everyday lives.
Cultural Event
KNEF makes every effort to support areas in the vicinity of nuclear power plants with diverse educational programs and cultural activities for the local residents. Through children's musicals and grand environmental concerts hosted by KNEF, the children's hope grows, and the adults have the opportunity to enjoy high-quality cultural events. Moreover, a variety of activities including 'My Town Exploration Camping' evoke a steady interest in the region of nuclear power plants, thereby developing sympathy and trust between KNEF and the not only to develop the vicinity of nuclear power plants, but also to make a firm stand for a mature Nuclear Energy Culture.
Cooperation
Nuclear energy is necessary for an affluent future. To promote a better use of nuclear energy, we should combine our thoughts and efforts. KNEF helps the nuclear energy industry enjoy a synergy effect by forming close human and intellectual networks among government agencies, all sectors of the nuclear energy industry, the academic world, and civil society. It also hosts 'a nuclear energy seminar' at the end of the year where nuclear energy PR personnel gather to exchange experiences and know-how.
International Cooperation
Nuclear energy is the energy source that the world has chosen for a better future. Because Korea is currently ranked as the sixth among those countries that consume nuclear energy, it takes responsibilities and fulfills all its requirements in international society. Particularly, KNEF takes a leading role in creating mature Nuclear Energy Culture through active cooperation with other countries. In joint effort with France, KNEF holds the annual Korea-France Nuclear PA Seminars as a venue for exchanging effective promotion techniques. Moreover, it has formed networks with the United States, the United Kingdom, Canada, Sweden and Germany, participating in the global effort to make a peaceful use of nuclear energy.
Education
KNEF extends diverse opportunities of nuclear energy education not only among local residents in the vicinity of power plants, but also among a people from various walks of life. KNEF trains nuclear energy-specialized instructors and develops diverse education materials that help people have a proper understanding and positive recognition of nuclear energy. The KNEF programs, which offer people the opportunity to directly experience nuclear-energy power plant facilities, are also becoming very popular.
Education for the Next Generation
KNEF has developed a wide variety of programs to help the growing generation learn proper knowledge about nuclear energy and lead a healthy Nuclear Energy Culture on their own. KNEF offers tours around nuclear power plant facilities, dispatches instructors to schools and organizes seminars on nuclear energy for students, parents, and teachers, thereby helping young students develop an interest in nuclear energy. Moreover, the organization is making every effort to develop a healthy Nuclear Energy Culture for the future through implementing educational programs for the next generation such as writing, essays, slogans and poster contests.
Research into Educational Curriculums
To help our children grow with proper views on nuclear energy is critical subject for future education. KNEF conducts systematic research on educational curriculums in order to help children preserve the natural environment and energy resources in proper manner. KNEF makes every effort to study and develop creative and effective education curriculums on nuclear energy in affiliation with 'The Nuclear Education Society', a gathering of teachers teaching science and the environment, and 'The Next Generation Education Consultative Body', consisting of experts from education circles and nuclear energy industry.
Research and Analysis
The peaceful development and use of nuclear energy are based on the warm understanding and cooperation of the public. Whenever an important decision needs to be made, KNEF conducts opinion polls in a scientific manner, thereby fully reflecting public opinion and thought in the decision making process. The research results are carefully analyzed and put into a scientific database in order to make them applicable to future industry fields.